When Product Design Projects Stall.............It's Not Always the Design
In product development, momentum is everything. Yet time and again, great projects stall — not because the team lacks talent, resources, or ideas, but because key decisions get delayed:
1. Choosing between concepts.
2. Setting priorities.
3. Defining scope.
4. Locking down specs.
When these choices linger, progress slows. Teams lose energy. Opportunities slip away.
Design thrives on clarity.
It’s amazing how quickly a project can move once decisions are made, even if the path forward isn’t perfect.
If you’re leading a product project, remember:
decisions drive momentum.
It's better to move forward with 80% certainty than wait indefinitely for 100%.
Adjustments can always be made — but only if you keep moving.